Track details

Who should attend this track?

IT Practitioners, Chief Technology Officers, Leader/Decision Makers, In-Trench/Influencers, Developers, System Administrators, Solution Architects, System Integrators.

The technical agenda for Impact 2008 will include over 300 unique sessions that are targeted at the developers, architects, administrators and integrators of IBM WebSphere® and IBM CICS® family of products. These sessions will include current information, tips and techniques grounded on best practices for developing and managing the WebSphere and CICS enterprise environment. These sessions will feature the very latest WebSphere and other IBM products and technologies that power service oriented architecture (SOA).

Sessions will include the following types:
Latest product updates from the IBM development teams
Technical product overviews
Advanced product details
Best practices developed by experienced practitioners
Hints and tips from product support
Case studies
Panel discussion
Hands-on labs
Meet the experts

Sessions will include introductory, intermediate and advanced material, with an emphasis on technical educational sessions for the experienced user of the WebSphere family of products. This conference will highlight emerging technology, as well as provide extensive coverage of core middleware technologies and products, with a technical focus on security, performance, administration and development.

Who should attend this track?

CIOs, LOBs, Senior Architects, VP/Directors, Sales, Business Partners

Smart SOA is a business-driven approach to SOA, delivering the value and differentiation of a Globally Integrated Enterprise! It allows customers to begin where they need to and expand to the growth potential they aspire to! In this track you will hear about the latest solutions and how IBM's differentiated approach leverages the best practices of over 5700 customers who have experienced the value of SOA!

Who should attend this track?

C-Level, Corporate and line of business executives, Business savvy IT VP/Directors

In an era of unprecedented change, a new class of truly agile, Globally Integrated Enterprises, are emerging to create unique value for their customers while redefining and transforming the very nature of their industries. These organizations act globally to provide end-to-end business processes to better meet the needs of their customers. Be prepared to embrace, even exploit change, leveraging the power of SOA to become a Globally Integrated Enterprise. This track features client examples, industry best practices, and expert advice to guide business executives on how to increase business agility and become a Globally Integrated Enterprise.

Who should attend this track?

End Users of the IBM SOA Portfolio: IT Practitioners, Developers, System Administrators, Solution Architects, System Integrators, Chief Technology Officers, Leader/Decision Makers, In-Trench/Influencers

IBM is dedicated to delivering the industry’s most consumable SOA portfolio and so we are unveiling the first-ever SOA Customer Feedback track at Impact 2008. If you have an opinion, idea, or requirement for the SOA Portfolio and want to be heard, we encourage you to participate in one of the SOA Customer Feedback sessions. This interactive track will focus entirely on understanding and addressing the usability and consumability requirements that users of IBM SOA solutions need to do their jobs more efficiently. This track offers a variety of sessions, each involving direct dialog with IBM designers and product managers.

You will have the opportunity to:

• Discuss features, functions, and designs of new and existing products.
• Test drive new products, tools, and web sites.
• Share feature ideas for a better integrated SOA experience.
• Gain insights on upcoming products and strategies before releases.
• Talk directly with IBM product managers and designers about your unique requirements.

By sharing your experiences and ideas, our teams will be best equipped to deliver highly consumable products that exceed your usability and business requirements enabling you to achieve faster time to value.

A few key themes make this track unique:

• Feedback vs. education: Two-way dialogue is at the heart of the feedback track. IBM product managers and user experience professionals will engage in active discussion with you to ensure we understand your requirements and capture your ideas to take forward for action. We want to spend our time listening to you.
• Small sessions vs. large sessions: We’ve limited the session size to a maximum of 5 customers. With smaller sessions, you will have the undivided attention of our professionals that can drive change on your behalf.

Each session will take place 3 times, capped at 5 customers per session on a first-come, first-served basis. Additional session times may be added.

Who should attend this track?

LOBs, C-Level, Senior Architects, VP/Directors, Sales, and Business Partners

Successful companies are looking for new, more innovative ways to achieve business agility and deliver enhanced business value. The new fusion of Business and IT uses IT technology to acquire a deeper understanding and better communication of goals, capabilities and priorities between Business and IT within every organization. This track will highlight the Business Impact of SOA in helping to align Business and IT. Attendees will gain insight into how IBM is helping customers deliver business process agility and integrity to meet the goals of the enterprise.