Business Partners at Impact 2008

Business Partner Day is designed to enable our valued IBM Business Partners to get the most out of Impact 2008 and their relationship with IBM. Hear from IBM executives and thought leaders on ways that you can maximize performance and solidify how you and IBM can go to market together to drive business results and win!

Start the day off with breakfast and welcoming remarks from John Gordon, Director of Channels Marketing for IBM SOA and WebSphere Software, and our guest emcee. Stay with us for a jam-packed agenda, starting with a very special General Session featuring Sandy Carter, Vice President, SOA & WebSphere Strategy, Channels and Marketing, and John R. Thompson, Vice President, AIM Business Development. Hear from special guest speakers on the latest SOA trends and solutions. Throughout the day, you'll have the opportunity to network with IBM executives and your peers while learning about fresh ideas to:

• Identify new revenue opportunities for product sales and services
• Capitalize on the strength of IBM Business Partner programs to maximize market opportunity and win over competition
• Leverage proven product plans and marketing strategies for selling into the small and medium business market
• Hear your peers talk about their winning strategies, solutions, and customer successes
• Expand your business offerings
• And have some fun along the way...

At the end of the day, join us in the Solution Center for Happy Hour to mingle with IBM executives customers and your peers over drinks and appetizers.

Business Partner Day is the one day that pulls it all together and positions you to get the most out of your Impact 2008 experience.

But our focus on Business Partners does not end on Sunday. Visit the dedicated Business Partner Café throughout the week. Meet with IBM program experts to discuss PartnerWorld benefits, offerings and programs that help to align your 2008 activities, grow your business and build winning marketing plans. Attend rotating sessions designed just for Business Partners in a relaxed environment where you can continue discussions, plan strategies, and watch hands on demonstrations of key new offerings.