![[person using mouse on a desktop]](images/UXD.jpg)
Design is vital to the success of most products and services. The visual and interaction design of the total user experience directly affects sales, service cost, productive use, customer loyalty, and almost every other aspect of doing business. IBM has had a long history of focusing on the design of our offerings and providing user experience design services to customers.
The following sections outline our design principles and guidelines, the user experience design services we provide, the books we've written, and the ways you can contribute to the design of our offerings.
Design
Explore design principles and guidelines for Web sites, desktops, initial experience, and other common experiences.
Design gallery
Discover great design in IBM products and services.
Books
IBM authors have written books that will help you understand how to design easy-to-use products and services.
Services
We work with you on innovative solutions that address your and your customers' business needs; meet business, customer, and user expectations; and provide an engaging and memorable experience.
Register to volunteer
We invite you to participate in our user experience studies. You can provide valuable feedback through online surveys, phone interviews, remote Web-based product evaluations, user experience lab studies, and on-site visits.
