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FOR IMMEDIATE RELEASE
iEnteprises Launches "iLeads" Web Lead Generation Tool for iExtensions CRM for IBM Lotus Notes and Domino Users
iLeads Helps Companies Raise Web Site Rankings and Convert Web Traffic to Sales
LOTUSPHERE, ORLANDO, FL - January 21, 2007 --- iEnterprises (http://www.ienterprises.com/), the global desktop and wireless customer relationship management (CRM) experts, today launched iLeads, a new online lead generation functionality that not only helps companies with IBM Lotus Notes more efficiently manage their web site traffic, but also improve their web site rankings. This dual and tightly combined tool enables companies to take advantage of enhanced search engine optimization (SEO), as well as high-impact workflow. iLeads is part of iExtensions CRM. Lotus Notes CRM Solution.
The announcement was made at the IBM Lotusphere 2008 conference held in Orlando, Fla. where iEnterprises is exhibiting in booth #617.
"In today's competitive environment, many mid-market companies rely on Web site and search engines as the #1 way to attract visitors and produce enquiries," said John Carini, chief software architect, iEnterprises. "However many companies struggle with not only how to raise their visibility through search engines but also how to convert web site traffic into valuable registrations and ultimately sales. iLeads powerfully automates the entire process for you so you can more quickly qualify leads and close deals."
With iEnterprises' iLeads, you can more effectively manage your entire web site marketing and online lead generation efforts. iLeads allows you to:
- Get new leads delivered to straight to you. iLeads helps you modify and optimize the content on your web site so it is easily indexed and ranked higher on major search engines such as Google and Yahoo! It helps you to turn web site traffic into sales by automatically funneling and storing all leads generated through web site registrations into your CRM. Powerful business logic then sends data captured straight into workflow within your CRM system where you can follow up instantaneously. No "manual" administration such as cut and pastes, email follows ups or spread sheet transfers are required so you have an immediate and complete record of leads, and can experience a timely follow to their initial enquiry.
- Save money on AdWords. iLeads is a cost effective way to generate and drive new Web-based leads through search engine optimization of your web site. This means over time, you can replace or supplement AdWords, which can costs hundreds to thousands of dollars a month. Unlike AdWords, iLeads helps you increase visibility of your web site through relevant and user-friendly content.
- Track all leads generated on the Web and act on them immediately. By fully integrating all leads to your iExtensions CRM, your registration page becomes transformed into a powerful gateway that lets you follow up on and track the effectiveness of online leads generated via search engines and marketing campaigns. iLeads' analytical engines enable you to...
- Identify where leads originated (search string) through the registration page
- Automatically notify appropriate sales representatives by geography, industry, or other criteria determined by you.
- Automatically trigger an email response or mailing to a new web site registrant.
- Track a marketing campaign, and "slice and dice" campaign results based on geography, industry, or other criteria determined by you.
- Consolidate leads into existing sales and marketing lists that reside within your CRM system.
- Link to your Lotus Notes Email and other external data sources or lists that may be relevant to your sales and marketing efforts.
About iEnterprises
iEnterprises brings companies desktop and wireless CRM solutions that achieve their CRM vision and drive success. The global CRM experts' chief products are the award-winning CRM solution, iExtensions for Notes, and wireless CRM application, Mobile Edge. More than 10 years ago, iEnterprises began with a vision that CRM software should be affordable, easy to use, and easy to implement. iEnterprises delivers its products worldwide through a vast network of global business partners and employs a value-driven methodology and personalized approach that helps customers stay focused on their top end-users' needs. iEnterprises is a Premier level member of IBM PartnerWorld and a member of the BlackBerry® ISV Alliance program. The company is headquartered in Murray Hill, New Jersey, and has its European office in London, United Kingdom. For more information or to download a copy of the software, visit http://www.ienterprises.com. |