Today, by moving critical business functions to Web-based infrastructures, you can react quickly to an increased user base, emerging Web technologies, mergers, acquisitions, alliances, and worldwide competition. Of course, you want to maximize the return on your investment in employees, trading partners, customers, and technology. To achieve this, you need to improve employee productivity and increase customer loyalty with a limited IT budget. At the same time, you want to deliver personalized, interactive, security-rich access to business resources (regardless of location), preferred language, and local business processes and conventions.
Portals are the next-generation desktop, delivering e-business applications over the Web to a variety of client devices. Portals provide users with a single point of interaction to multiple applications and types of information. No matter where the information resides, or its format, a portal aggregates information in a way that is pleasing and relevant to the user. A complete portal solution provides users with convenient access to the tools they need to accomplish their tasks.
To reach customers on an global level, more and more companies are implementing G11N features in their Web-based applications so that data can be presented in a user's language and with their locale preferences.. Can portals provide these solutions on a global basis? Can they help you build customer loyalty worldwide, maintain brand equity, and increase employee productivity worldwide?
IBM WebSphere Portal provides a single, interactive point of access to dynamic information, applications, content, people and business processes that helps build and maintain successful business-to-employee (B2E), business-to-business (B2B) and business-to-consumer (B2C) portals. WebSphere Portal applications can be designed to let users easily select the language in which they want information displayed, and helps you reach global efficiency by providing IT managers with features and tools that will unleash the power of your applications on a worldwide basis. |
