 | | On Demand Webinar: Successfully Executing Your Multi-Channel Vision Consumers now demand to do business on their terms—whenever, wherever and however they want. Their loyalty is hard won and harder kept. It is no longer sufficient simply to offer them an online catalog for placing orders. You now have to provide a convenient, enjoyable and informative experience—at every touchpoint. View this webinar to hear Brian Kilcourse, chief strategist for Retail Systems Alert Group, and Craig Stevenson of IBM explain the latest trends that are driving the multi-channel imperative and highlight the many benefits of implementing an integrated multi-channel retailing solution. You’ll learn about: - Current trends that are driving retailers to integrate channels
- Benefits of implementing an integrated multi-channel retailing solution
- IBM’s solutions for multi-channel retailing
| | | | | On Demand Webinar: Driving Cross-Channel Sales with Next Generation E-Commerce View this webinar to hear Rob Garf, Research Director for AMR Research, and Steve Mello, Director of Marketing for IBM WebSphere and Software Group Solutions, discuss how leading companies are successfully revamping their e-commerce technologies to deliver a consistent and compelling cross-channel customer experience. Rob examines the critical components of a successful next-generation e-commerce framework, explores key steps for implementing a strategy and reviews the benefits gained by early adopters. Then, Steve Mello introduces—WebSphere Commerce, Version 6.0—the next-generation of e-commerce backed by a decade of IBM's e-commerce leadership. Steve provides insight into how you can leverage WebSphere Commerce to empower your customers to do business whenever, wherever and however they want. | | | | | On Demand Webinar: Multi-channel Commerce for Retailers Listen to Gene Alvarez of Gartner talk about how your company can reach the next level of efficiency and effectiveness in multichannel selling. Providing a consistent customer experience across channels involves numerous things: ensuring accurate product information at every touchpoint; enabling internal operations to respond quickly to business demands such as rapid new product introduction; providing usable interfaces at every transaction point (website, kiosks and call-centers); and presenting coherent promotions, processes and policies wherever they do business with you. | | | | | On Demand Webinar: Accelerate Business Results Accelerator capabilities from IBM feature pre-built sell-side business processes, connectivity, and industry specific middleware to cut project risk, time, and cost. Hear how Accelerators allow your company to improve time to value by speeding custom implementation, streamlining operations and reducing costs, and maximize business-to-customer and business-to-business sales and marketing efforts. | | | | | On Demand Webinar: Ericsson builds its e-business vision with WebSphere Commerce and Portal In this Webcast, Anders Elwin, e-business program manager at Ericsson, will review how they have reduced time to market and improved sales efficiency with online revenues over $20 million per month using WebSphere® Commerce. He will also talk about the company’s current plans to increase sales to mobile phone customers around the world by implementing personalized mobile phone interaction using WebSphere Commerce and Portal software. | | | |
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