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Information On Demand Community Information Management software
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Businesses today must manage their information as a strategic asset to innovate, differentiate and cope with intensifying regulatory compliance, competitive, and customer pressures. Information On Demand unlocks the business value of information for competitive advantage by enabling organizations to establish and leverage trusted information to optimize enterprise performance. IBM’s commitment to this strategy has resulted in the development of industry-specific products and solutions to make Information On Demand a reality for organizations of any size. With the acquisition of Cognos, IBM is expanding our Information On Demand portfolio, which will further help your customers to optimize their business for competitive advantage.




What is Information On Demand?
How customers benefit
Qualify for the Information On Demand Specialty program



What is Information On Demand?

Information On Demand is a comprehensive vision for unlocking the business value of information by enabling organizations to establish and leverage trusted information to optimize business performance.

IBM Business Partners play a key role in fulfilling the Information On Demand vision through developing and implementing customer solutions that leverage the IBM Information Management portfolio.

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How customers benefit

Most organizations are facing business optimization challenges such as profitability, risk insight, workforce optimization, supply chain optimization and multi-channel marketing, among others. Do your customers have an information agenda to meet these business optimization challenges? An information agenda is an approach to turning an Information On Demand vision of unlocking the business value of information into reality. IBM and its Business Partners can help organizations create and implement their information agendas, addressing the following areas:

  • Strategy: Creating a vision to guide decisions and help the organization determine how to best support business goals

  • Information Infrastructure: Identifying the technology components and capabilities to establish a common information framework

  • Roadmap: Establishing a plan for executing discrete projects to realize short- and long-term returns on investment

  • Information Governance: Implementing policies and practices for managing, using, improving and protecting organizational information

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 Qualify for the Information On Demand Specialty program


As an IBM Business Partner, you can qualify for the IBM Information On Demand Specialty by meeting specific requirements that demonstrate your company’s expertise in the fast-growing market for information management solutions.

Qualification requires demonstrated skills, technical solution reviews and proof of market success. We offer technical training, sales and technical certifications, and mastery tests to hone your skill level, plus additional solution emblems and a client reference program. You can meet qualifications with your existing certifications, by earning new certifications, or both.

For more information, visit the Information On Demand Specialty site.

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Contact us
Information on Demand 2008 October 26-31, 2008
Quality for the IOD  Specialty
Essential links

Sales playbook: "Campaign in a Box"

Complimentary CD: "Campaign in a Box"

White paper: The New Information Agenda: Do you have one? (210KB)

Webcast replay: Help your customers innovate in 2008

Information On Demand Comes to You (roadshow schedule)


IBM Information Management is a winner!
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