White Paper: Master Data Management: The Key to Leveraging Information

Master Data Management (MDM) is a response to the fact that—after a decade of enterprise application integration, enterprise information integration, and enterprise data warehousing—most large organizations still struggle with operational and reporting issues rooted in isolated silos of redundant and inconsistent data.

In this analysis, Ziff Davis discusses how IBM Master Data Management allows companies to regain control of their core informational assets through:

• The need to build a customer-centric business
• The need to collaborate with value-chain partners
• The need to demonstrate regulatory
• The need to facilitate SOA deployment.